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growthsync
01 — Positioning, identity, guidelines

A name people remember and a system your team can actually apply.

Most brands do not lose because the logo is wrong. They lose because nobody inside the company can apply it consistently. We build the whole system — positioning, voice, type, colour, layout rules — and hand it over documented well enough that your next hire uses it correctly on day one.

Starting at
From $1,200
Basis
fixed scope
Timeline
2–3 weeks
Rebrands delivered
24
What you get

Deliverables.

  • Positioning statement and messaging pillars
  • Primary logo, marks and lockups
  • Type scale, colour system and usage rules
  • Iconography and photographic direction
  • Social and collateral templates
  • Brand guidelines PDF and source files
How it runs

Process.

  1. 01Audit

    We map how you are seen today against the three brands you are actually compared to.

  2. 02Direction

    Two distinct territories, presented in context — not as logos on white.

  3. 03Build

    The chosen route extends into a full system with rules for every common case.

  4. 04Handover

    Guidelines, source files and a walkthrough recording your team keeps.

FAQ

Clear answers before you commit.

If the answer you need is not here, ask. We reply ourselves, usually the same day.

  • Yes. Editable source files, fonts licensing guidance and the guidelines document all transfer to you at handover.

  • Often that is the better option. We keep the equity you have built and fix only what is holding the brand back.